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This week’s headlines from across Inside Network

by M. Dorn on February 6, 2012 · 0 comments

A roundup of all the news Inside Network brought you from Jan. 30 to Feb. 4.

Inside Mobile Apps

Tracking the convergence of mobile apps, social platforms and virtual goods. 

Monday, Jan. 30

  • Pocket Gems’ Zombie Takeover for iOS provides undead fun in very short bursts
  • Emerging top paid iOS apps: Paper Monsters, Evi and the NFL
  • Why Seattle’s 5th Cell returned to mobile development after console success

Tuesday, Jan. 31

  • Christmas sends mobile marketing costs to a record, Fiksu says
  • Namco Arcade brings quarter-swallowing coin-op action to iOS
  • Emerging free iOS apps: Tappily Ever After, Tom’s Love Letters and Card Ace: Casino
  • Amazon says its Android Appstore tripled customers in the fourth quarter

Wednesday, Feb. 1

  • Inside Social Apps 2012 Is One Week Away – Feb 8 & 9 in San Francisco
  • Flurry’s analytics now support HTML5-based apps and games
  • Clones, Schmones: Buffalo Studios, Nimblebit’s jabs at Zynga garner publicity and not much more
  • Puzzle compilation BrainJewel to tax players’ wisdom on iPad
  • Gameloft’s smartphone, tablet revenues climb 64 percent to $ 25.4M in fourth quarter
  • New this week on the Inside Network Job Board: King.com, GSN, Mobile Deluxe and more
  • Emerging top-grossing iOS Apps: Stardom, Smurfs, Snoopy and Valentine’s Day
  • GREE reveals first details about new global mobile-social gaming network
  • Electronic Arts’ mobile revenue climbs 19% to $ 70 million in holiday quarter
  • Facebook’s platform paid out $ 1.4 billion to developers in 2011 — less than what Apple did

Thursday, Feb. 2

  • Habbo Hotel creators bring innovative platform game action to iOS with Niko
  • Zynga officially launches Dream PetHouse but stays quiet on Dream Heights
  • Beeline, Capcom’s mobile unit, sees revenues soar 68% to $ 52.6 million last quarter
  • New Hires in Mobile: Funzio, GREE and Glu Mobile
  • Two Gameview co-founders check out of DeNA while another starts a Canadian studio
  • Zynga’s market cap climbs more than $ 1B a day after Facebook’s IPO filing
  • GREE’s net income climbs threefold to $ 167M on $ 545M in revenue during holiday quarter
  • Emerging Android Apps: Triple Town, NFL Pro and Sonic the Hedgehog

Friday, Feb. 3

  • Capcom’s cult Nintendo DS hit Ghost Trick now haunting iOS devices
  • Despite Google’s “Bouncer,” malware is still a threat on Android
  • How two-man shop SixHourSoft went from indie to Atari
  • Mobile app roundup: DeNA, Take Two Interactive and Steam

Saturday, Feb. 4

  • New this week on the Inside Network Job Board: King.com, Stealth Mobile, Lolapps and more

Inside Social Games

Covering all the latest developments at the intersection of games and social platforms.

Monday, Jan. 30

  • Hidden Chronicles finds the top of this week’s list of fastest-growing Facebook games by MAU
  • Top 5 casino-themed Facebook games by popularity, with analysis
  • It’s Whammy time as Press Your Luck for Facebook revives 80s gameshow classic
  • Build an underwater empire with Kobojo’s Atlantis Fantasy
  • 2K is hiring for a new social sports game
  • RockYou taps into Facebook’s bingo trend with publishing deal for Bingo by Ryzing
  • Facebook tests ‘games only’ activity feed, might drop games ticker

Tuesday, Jan. 31

  • Spil Games positions itself as an alternative platform for social games with 170 million monthly unique visitors
  • Offer provider TrialPay raises $ 40M and picks up a new strategic investor with Visa
  • WeTopia brings Facebook players together to “Play for Good”

Wednesday, Feb. 1

  • King.com shoots for success with its latest Facebook game Hoop De Loop Saga
  • Funtactix brings The Hunger Games to Facebook
  • Inside Social Apps 2012 Is One Week Away – Feb 8 & 9 in San Francisco
  • Clones, Schmones: Buffalo Studios, Nimblebit’s jabs at Zynga garner publicity and not much more
  • New this week on the Inside Network Job Board: XMG, IMVU, Identified, Addmired and more
  • Inside Social Games starts scoring game reviews
  • EA digital revenue climbs 40% to $ 274M in holiday quarter
  • Zynga made up 12% of Facebook’s revenue in 2011
  • Go for the touchdown with ESPN Return Man

Thursday, Feb. 2

  • Marvel Avengers Alliance marries turn-based combat to rich comic book IP
  • New Hires in Social Gaming: Bossa Studios, Digital Chocolate and Wooga
  • Lead the slave revolt with the official Spartacus: Vengeance game from Starz
  • Zynga’s market cap climbs more than $ 1B a day after Facebook’s IPO filing
  • Facebook brings back games discovery module

Friday, Feb. 3

  • Sailing the high seas of Google+ with Pirates: Tides of Fortune
  • GameHouse focused on social, but isn’t betting on real-money Facebook gambling yet
  • Social gaming news roundup: Crytek’s GFace, Harmonix and Square Enix

Saturday, Feb. 4

  • New this week on the Inside Network Job Board: Identified, IMVU, XMG, FashionPlaytes and more

Inside Facebook

Tracking Facebook and the Facebook platform for developers and marketers.

Monday, Jan. 30

  • Page tools dominate on this week’s top 20 growing Facebook apps by MAU
  • Facebook tests photo viewer designs
  • Plink rewards consumers’ offline purchases with Facebook Credits
  • Facebook tests ‘games only’ activity feed, might drop games ticker

Tuesday, Jan. 31

  • New Facebook platform industry hires: Vitrue, TBG Digital, Wildfire
  • Games, mobile, Adele, Adidas, Google, ‘The Simpsons,’ more on this week’s top 20 growing Facebook pages
  • Facebook gives users option to hide Ticker
  • Facebook promotes Timeline heavily ahead of IPO with apps like Movie Maker
  • Inside Social Apps 2012 is in One Week

Wednesday, Feb. 1

  • Yahoo, Pinterest, Zynga, greeting cards, birthdays, tabs, more on this week’s top 20 growing Facebook apps by DAU
  • New this week on the Inside Network Job Board: GREE, Plumbee, Lolapps and more
  • Facebook files to raise $ 5B in initial public offering
  • Here’s how Facebook’s ownership splits between Zuckerberg and other early investors
  • Facebook reveals it actively increased ad prices in Q4 2011
  • Facebook says it has 845M users with 425M on mobile devices
  • Zuckerberg will take a $ 1 annual salary starting next year
  • Zynga made up 12% of Facebook’s revenue in 2011
  • Facebook addresses threat of Google, other competitors in S-1
  • Facebook’s platform paid out $ 1.4 billion to developers in 2011 — less than what Apple did
  • The details: Facebook spent $ 68 million on acquisitions last year
  • Facebook’s net income and revenues: $ 1 billion on $ 3.71 billion in 2011

Thursday, Feb. 2

  • Facebook groups get Timeline-like cover photos
  • Facebook hires and departures: data centers, engineering, legal, interns, more
  • Facebook career postings: engineering, communications, policy, legal, sales, more
  • Facebook likely to reject traditional mobile ad types in quest to monetize
  • Facebook brings back games discovery module

Friday, Feb. 3

  • Tabs, Windows, Shufflr, Phrases, Identified, more on this week’s top 20 emerging Facebook apps by MAU
  • Join Us at Inside Social Apps Next Week
  • Mobile usage pushes Facebook engagement to new heights
  • Facebook roundup: Politics, Super Bowl ads, more

Saturday, Feb. 4

  • Facebook hires marketing exec to boost brand image
  • New this week on the Inside Network Job Board: Spooky Cool Labs, GREE, Plumbee and more



Source: Inside Facebook

For Facebook ‘Hacker Way’ is way of life – msnbc.com

by M. Dorn on February 5, 2012 · 0 comments

By BARBARA ORTUTAY AP Technology Writer NEW YORK (AP) – Facebook’s billionaire CEO Mark Zuckerberg calls himself a “hacker”. For most people, that word means something malicious – shady criminals who listen in on private voicemails, or anonymous villains …
Source: MARK ZUCKERBERG OR FACEBOOK – Bing News

New this week on the Inside Network Job Board: Spooky Cool Labs, GREE, Plumbee and more

by M. Dorn on February 5, 2012 · 0 comments

The Inside Network Job Board is dedicated to providing you with the best job opportunities across social and mobile application platforms.

Here are this week’s highlights from the Inside Network Job Board, including positions at Plumbee, GREE International, Inc., Tapjoy, LolGames, 6 Waves/Lolapps, Funcom Games Canada, Addmired, Identified, Spooky Cool Labs, King.com, Mobile Deluxe,  Game Show Network, IMVU, Stealth Mobile Startup, XMG Studio and FashionPlaytes, Inc.

 

 

  • Head of Mobile/Senior Mobile Producer

 

 

  • Director of Business Development

  • Inside Sales Representative

  • Social Media Business Development Lead / Internet Guru

  • Senior UI Designer
  • UI Vector Artist
  • Interaction Designer

  • Senior Java Programmer
  • Senior GUI / Flash Developer Social Games
  • Lead Designer Social Games

  • Technical Recruiter
  • Senior Operations Engineer
  • Acquisition Manager/Mobile Ad Buyer
  • Business Intelligence Analyst
  • 3D (Isometric) Environment Artist
  • 2D Digital Painter/Illustrator
  • 3D (Isometric) Character Artist – Modeler/Animator
  • Build/Release Engineer
  • Tools Engineer
  • Scalability Engineer
  • Erlang Infrastructure Developer
  • C/C++ Game Developer
  • UX Artist

 

  • Core Software Engineer

  • Marketing Director
  • Software Engineer – Games Front End / Unity

  • 3D Artist
  • IT Support Engineer
  • Game Developer – Social and Mobile Games

  • Senior QA Engineer-Mobile Games

  • Art Director
  • Senior Programmer

  • Senior Software Engineer

Stealth Mobile Startup

  • Senior Android Engineer

  • Data Jockey

  • Social Game Designer

Listings on the Inside Network Job Board are distributed to readers of Inside Social Games, Inside Facebook and Inside Mobile Apps through regular posts and widgets on the sites. Your open positions are being seen by the leading developers, product managers, marketers, designers, and executives in the Facebook Platform and social gaming industry today.


Source: Inside Facebook

Facebook hires marketing exec to boost brand image

by M. Dorn on February 4, 2012 · 0 comments

Facebook hired former Levi’s CMO Rebecca Van Dyck to lead its global marketing efforts, according to Ad Age.

Van Dyck, who worked at Apple and Wieden+Kennedy before Levi’s, will bring important branding experience to Facebook. An initial public offering this year will put more pressure on the company to improve its image. Although it has in eight years become one of the most well-known brands in the world, it ranks among the lowest in consumer satisfaction. With Google heavily promoting an alternative social network, Facebook will need to be strategic in coming years.

Facebook significantly increased its marketing and advertising efforts in 2011. It spent $ 28 million in advertising last year — up from $ 8 million in 2010, according to IPO documents. The social network runs Google AdWords and Facebook ad campaigns. (We have reached out to Facebook to clarify how its house ads are billed.) The company has recently formed a number of partnerships with media companies like NBC, the New York Times, USA Today and Politico to build its brand.

Facebook mentioned in its IPO filing that unfavorable press coverage could negatively affect its business. This is true for any company, but it is notable that Facebook included it in the risk factors section of its prospectus. Google and LinkedIn did not.

Google ran a number of television commercials last year promoting its social network and other products. Facebook could follow suit, but since CEO Mark Zuckerberg is known to be skeptical of traditional advertising, the company could be looking to try other types of campaigns.

Van Dyck was recently involved in Levi’s “Go Forth” initiative, in which the company donated more than $ 1 million to renovate a community center and aid an urban farming program in Braddock, Pa. Facebook was likely most interested in Van Dyck’s experience with Apple where she worked for seven years and helped with launches of the iPhone, iPad, iPod and iTunes.

Image credit: Rebecca Van Dyck’s LinkedIn profile


Source: Inside Facebook

Join Us at Inside Social Apps Next Week

by M. Dorn on February 4, 2012 · 0 comments

February 8 – 9, 2012 | San Francisco

 

 

Inside Social Apps 2012 is coming next Wednesday and Thursday!

Pre-registration passes are $ 599 until February 7, and will be $ 799 at the door.

Register Here

Join us as we host the industry’s leading developers for two days of panels, discussions, and networking around the social and mobile app ecosystem.

How do developers in the industry view today’s top challenges in social and mobile apps and games? Which platforms will see the most growth in 2012, and what are the key opportunities ahead? We’ve recently finalized our event agenda that looks at this industry’s biggest questions from the perspectives of those who are shaping it every day. View the full agenda here.

Better yet, save your spot and register now.

Who’s Speaking?

We’re excited to present the following 44 confirmed speakers at Inside Social Apps 2012:

Carl Sjogreen
Director of Product Management, Facebook		 Cory Ondrejka
Director of Engineering, Facebook
Russ Heddleston
Product Manager, Facebook		 David Glazer
Engineering Director, Google+
Carla Bourque
SVP, Buddy Media		 Simon Mansell
CEO, TBG Digital
Clara Shih
Founder and CEO, Hearsay Labs		 Mike Ouye
Founder and CEO, Red Robot Labs
John Spinale
Senior Vice President, Social Games, Disney Interactive Media Group		 Barry Cottle
Executive Vice President, EA Interactive
Daniel Terry
Co-founder & CEO, Pocket Gems		 Perry Tam
CEO, Storm8
Jens Begemann
Founder and CEO, wooga		 Lee Linden
Founder, Karma Science
Charles Hudson
Co-founder and CEO, Bionic Panda Games		 John Earner
GM European Studios, EA / Playfish
Paul Bettner
GM, Zynga With Friends		 Kevin Chou
Co-founder and CEO, Kabam
Suleman Ali
Co-founder and CEO, TinyCo		 Will Harbin
Chairman and CEO, Kixeye
Mario Schlosser
Chief Scientist, Vostu		 Jeff Tseng
CEO and Co-Founder, Kontagent
Dennis Ryan
EVP Worldwide Publishing, PopCap		 Eric Goldberg
Managing Director, Crossover Technologies
Haining Wang
CEO, Happy Elements		 Sho Masuda
VP Marketing, Social Games, GREE
Clay Kellogg
Head of App Dev. Sales, AdMob		 Terry Angelos
Co-Founder and CPO, TrialPay
David Katz
VP of Digital Media, Starz		 Suchit Dash
Co-founder and VP of Product, Ifeelgoods
Atul Bagga
Senior Analyst – Video Games & China Internet, Lazard Capital Markets		 Peter Farago
VP Marketing, Flurry
Anil Dharni
Co-founder, Funzio; Founder, Storm8		 Mike Sego
CEO, Gaia Interactive
Tim Chang
Managing Director, Mayfield Fund		 Micah Adler
Founder & CEO, Fiksu
Arjun Sethi
CEO, 6waves Lolapps		 Brenda Garno
COO & Game Designer, Loot Drop
Bill Jackson
Creative Director, CastleVille, Zynga		 Hussein Fazal
CEO & Co-founder, AdParlor
Mihir Shah
President & CEO, TapJoy		 Lisa Marino
CEO, RockYou
Rick Thompson
Co-Founder, Playdom, and Investor		 Riz Virk
Co-founder and CEO, Gameview Studios

Registration

Previous Inside Social Apps conferences have sold out in advance of event day, so we strongly encourage you to register now.

Pre-registration passes are $ 599 until February 7, and will be $ 799 at the door. Register Now

About Inside Social Apps

Inside Social Apps 2012 will explore new opportunities, as well as emerging risks, in the development, distribution and monetization of social and mobile applications. Inside Social Apps 2012 will span February 8 – 9, and will bring together the world’s leading social and mobile developers and investors for critical discussion and analysis.

Social applications first made their splash in the US in 2007, and have now evolved into a global media ecosystem. Today’s social and mobile apps comprise a profitable multi-billion dollar industry, characterized by vibrant investment activity and newly emerging opportunities on mobile platforms.

Inside Social Apps is Inside Network’s content-focused conference series that investigates the latest trends and challenges for social and mobile applications and the companies that bring them to market.

Past Inside Social Apps events have seen sold out before conference day, so we strongly encourage you to register early.

Registration

Pre-registration passes are $ 599 until February 7, and will be $ 799 at the door. If you’re doing business in social and mobile apps, we strongly encourage you to register now.

From all of us at Inside Network, we look forward to seeing you on February 8 and 9 in San Francisco!


Source: Inside Facebook

Facebook roundup: Politics, Super Bowl ads, more

by M. Dorn on February 4, 2012 · 0 comments

Facebook polls appear in Times Square – Facebook and ad agency R/GA partnered to produce a political polling app, 2012 Matters: What Matters Most. Users can indicate which issues are most important to them and have their answers appear on the Nasdaq digital billboard in Times Square.

Facebook, USA Today’s Super Bowl Ad Meter - Involver is powering Facebook and USA Today’s Super Bowl Ad Meter on Facebook.com/sports and other pages. The app allows users to see, rate and share Super Bowl ads before, during and after the game via web or mobile.

Most users get big social return from Facebook – A study from the Pew Research Internet Project found that most users receive more social feedback than they put into the platform. This is due to the fact that there’s a small percentage of power users that is extremely active in liking, commenting and providing other social feedback on the site.

Bday Gift Finder uses data to find gifts – Bday’s Bday Gift Finder is an app that allows users to find the right gifts for friends by utilizing user data to settle on the most appropriate gift card. The app analyzes Likes and the sentiment attached to those Likes. Bday recently received $ 2 million in Series A funding.



Source: Inside Facebook

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